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Maïmouna Diop

Maïmouna Diop

Strategy Consultant - Communications, Development & Innovation

Marketing Strategy
Media & Communications
Social and Solidarity Economy
Sustainable Development
Gender & Inclusion
Consultant Open to opportunities
I am an independent strategy consultant with full expertise in marketing communications, research and business development. I work with entrepreneurs, SME's and large companies, with businesses and projets which generate high positive impact.

I help my clients to conceive and develop their marketing and corporate communications strategies, to gather actionable insights and to define their positioning and messages towards their audience groups.

I have 11 years of successful experiences in communications and strategic consulting. I have hands-on and solid experiences throughout Europe and Africa, where I managed and implemented various strategic and innovative projects locally.

Solid credentials with brands operating in diverse sectors such as finance, impact investing, social and solidarity economy, renewable energies and technology.

Please do not hesitate to contact me to share your current projects, business challenges and needs. I would be happy to help create tailor-made solutions to achieve communications and development objectives.

Regional Director - Communications & Development, Africa Region

Havas Media Group, Paris
April 2014 to January 2018
Paris
France
  • Project managed and coordinated a team of 21 professionals for the implementation of global communication campaigns and initiatives worldwide.
  • Directed the definition of overall strategy and mission for private and public firms in diverse sectors (Energy, Telecom, FMCG, Finance).
  • Responsible for local agencies part of the East Africa regional scope : Kenya, Tanzania, Uganda, Rwanda and Zambia.
  • Supervised operational and financial performance of local agencies : management and monitoring of annual budgets, targets and P&L.
  • Developed and implemented annual strategic plans : definition of vision, mission, priorities and development / priority goals.
  • Led New Business and partnership strategies.
Company Description
Havas is the fifth global media and communications group.
Company website